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In this issue:
(To go directly to a story, click on a blue keyword below):

The great North American blackout pulls the plug on parks and zoos, while the killer heat wave cools business in Europe;

Paramount's Kings Island may or may not pull the plug on WaterWorks, while NAPHA helps bring the curtain down on Hillcrest Park;

Jet skis stir crowds at Wild Water Adventure, and Log Jammer stirs scientific debate at Kennywood.

In our preview of the American Zoo and Aquarium Association Conference, we give you an insider's view of the program hosted by the Columbus Zoo and Aquarium, offer our perspective on perspective at Cheyenne Mountain Zoo, gape at the JAWS art show at the South Carolina Aquarium and share in the shower of Fort Worth Zoo's pregnant elephant. We also throw in our own landmark art show.

We welcome monkeys without barriers at Roger WIlliams Park Zoo, NASCAR SpeedPark to NASCAR country and jivin' reptiles and amphibians to Roger Williams Park Zoo,

The nursery has a Sidewinder at Golfland/Sunsplash; a waterpark in Can Tho, Vietnam; a Waterfront at SeaWorld Orlando; a carousel at Cincinnati Zoo and Botanical Gardens; a boat ride at Gardaland; and a miniature golf course at Boji Bay Waterpark.

And our webmistress leads our own fight against worms and viruses.

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For more information on the facilities and organizations featured in this newsletter, visit our Connections Page.
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Power to the people
The weather, for a change, was perfect: blue skies and warm temperatures. After a summer of cold and rain, and with school vacation winding down, the crowds came, to amusement parks, waterparks and zoos.

Then, lights out.

The power failures that swamped the upper Midwest and Eastern Seaboard last Thursday cut short the day at amusement parks and zoos throughout the region (see story in Extra! Extra!). Not all. Ohio’s Six Flags Worlds of Adventure lies in Aurora, one of the few Cleveland metroplex’s communities that didn’t lose power. Toledo, Ohio, went dark, but the Toledo Zoo lost power only for a few minutes.

Meanwhile, as power dissipated from much of northern Ohio, southern Ontario, upstate New York and New York City a few minutes after 4 p.m. (16,00), parks and zoos were forced to close down and evacuate guests. Operations at those properties, however, continued.

Paramount Canada’s Wonderland,
Vaughan, Ontario

Kris Williams, public relations manager, was accompanying a media crew doing interviews for the theme park’s upcoming Portuguese Festival when suddenly “Everything became very silent,” she said. She realized power was out around her, and soon learned the whole park was without power. Full evacuations of all rides were completed in 15 minutes she said. “You work through these things in practice and study all the procedures in place,” Williams said. “When you have an opportunity to work with those programs, you’re always pleased when everything goes as planned.”

Most of the rides were either in station or, with the coasters, heading for the stations. “Explaining that to the media was interesting,” Williams said. “They were shooting pictures of where coasters might have been.”

As park officials learned the breadth of the outage they decided still to keep the park open as long as possible. With Toronto’s mass transit stalled and no streetlights operating on the roads, “We didn’t want people to leave all at once,” Williams said. “We wanted people to be prepared when they left to take precautions, and we wanted to allow authorities to set up traffic control.” With temperatures hovering around 28 Celsius (82 Fahrenheit), Wonderland kept the waterpark open so guests could cool off in the wave pool (sans waves) and river (sans current).

At 7 p.m. (19,00) park officials decided to close to the public and handed out complimentary passes and refunds. “The out-of-town guests took the refunds,” Williams said. “We handed out more complimentary passes. I thought it was an appropriate gesture because guests didn’t get a full day.” The park offered bottled water and food to guests at guest services and at the front gate, plus to the York Region Police officers assisting with traffic outside the park. Staff, meanwhile, were treated to a freezer-emptying barbecue. “At that point we did not know how long we would be without power.”

Overnight, as it turned out. But with the province under a state of emergency and a directive to conserve energy, Wonderland remained closed through Saturday, opening Sunday with the blessings of the power company. The directive to cut power use by 50 percent still stands, however, and by cutting off water fountains, water pumps on some waterslides and unnecessary lights at food and games locations and rides, the park is using only 4.5 megawatts of power, well below its 10 megawatt capability, Williams said. “We’re fortunate in that the weather has been fairly cooperative.” For a change.

New York Aquarium,
Brooklyn, New York
What Fran Hackett, associate manager of communications at the New York Aquarium learned from this citywide blackout was how hot New York City gets without air conditioning. And, “We learned that Con Edison is pretty darn good. We love them.”

Strange to hear somebody waxing romantic about the power company that shouldered some of the blame, but Con Edison crews took special care of the aquarium. When the lights went out at 4:11 (16,11), the aquarium evacuated “in a very orderly fashion” while battery-fueled lights were still on. The aquarium had generators for some exhibits, but not for the whole park; of particular concern were the fish in the penguin tanks and the sharks in their own tanks which were not being aerated. “And sharks are very fragile,” Hackett said.

With a call from the aquarium, Con Edison showed up immediately with two compressor trucks to aerate the penguin and shark tanks, a mobile generator to power the Alien Stingers exhibit, and a major generator truck providing 3,000 amps of electric fuel for the rest of the facility. Meantime, the power company took the aquarium off the New York City power grid. “They waited until they got everybody else up, and then they switched us back over to the city grid,” Hackett said. “Everybody’s lights probably dimmed when they did.” The aquarium reopened as normal on Saturday.

Hackett viewed the whole episode as a minor hassle, especially since the Coney Island area, where the aquarium is located, turned into a big block party. “I lost all my ice cream in the freezer at home,” she said. “That’s what I was most upset about.”

Seabreeze Park,
Rochester, New York
Rob Norris, president of Seabreeze Park, wasn’t too surprised. His amusement park already was considering buying auxiliary lighting, which he has since rented to finish out the season. “We’ve always had beautiful power here, but lately it was starting to get a little twitchy,” he said. “I guess that’s a product of the days of deregulation.”

This power outage was more of a concern for what was happening outside the park than inside. “As much as a hardship or disappointment it was, the whole process went well,” Norris said. “The coasters were on track or in station, so none were on the lift chain. The log flume was the only thing to unload. Everything else was home.” The food stands served guests who could pay with cash (“We’ve got to try to find a better way to make change,” Norris said, a lesson learned), and the waterpark pools remained open. “We just kept monitoring the chlorine level. When it dropped below the state standards, we closed it down." The staff also “scrambled to get generators going for the freezers,” Norris said. “We didn’t want to lose our Dippin’ Dots.”

Like Paramount Canada’s Wonderland, Seabreeze did not immediately close the park, allowing traffic jams to clear. By 5:30 (17,30) the park was “pretty much” closed, Norris said. “It was natural attrition out the gates. We kind of eased people out of the park, didn’t push them. It was amazing how nice and orderly and calm it was.” Park officials provided traffic reports with suggestions for auxiliary routes as guests departed. Guests also received rainchecks. “It was very well received that we did that,” Norris said.

The power returned at 1:30 a.m. and Seabreeze reopened as normal the next day. “People in this area weren’t inconvenienced that much,” Norris said. “We had a major ice storm in the spring and lost power for three or four days. What’s six hours?”

Cleveland Metroparks Zoo,
Cleveland, Ohio
“The computers started making a funny noise and everything shut down,” said Susan Allen, the Metroparks Zoo manager of marketing and public relations. “I thought it was a blip. We take power bumps every once and a while.” She called a radio station to work out an advertising schedule and learned then that power was out across northern Ohio. So, she started listening to her Sony Walkman “and soon realized power was out in a lot more places than Northern Ohio. The freakiest part was not knowing what’s going on, listening to the news and not getting any answers.”

Because the zoo closes at 5 pm (17,00) anyway, the keepers were already preparing to take the animals in for the night, and guests were already filtering out the gate. All essential power was fueled by generators. “The facilities people kicked into high gear to make sure everything in the animal buildings that needed to be working were working.” The rhinos stayed out for the night, and the door between the indoor orangutan exhibit and their holding area wouldn’t work, so the apes stayed in their exhibit for the night.

Power returned to the zoo between 6:30 and 7 the following morning. “By 8:20 we were back in business,” Allen said. But the mayor had asked people to stay out of downtown until at least noon, and being located near downtown zoo officials decided to postpone the normal 10 a.m. opening two hours. With the city on a boil water alert the zoo shut down its drinking fountains and sold only bottled drinks. “Bottled water was flying off the shelf,” Allen said. In the hot weather, about 1,700 people visited Metroparks Zoo on Friday, a figure Allen calls “OK, not bad.”

Allen said the event was a good learning experience for the zoo, but mostly it was just “one big darn inconvenience and pain in the neck.” That Thursday morning she had staged a media event to introduce the zoo’s new baby giraffe. “I thought we’d have great photos and footage of the giraffe the next day. Not!” She made up for it this week, staging a media debut for the zoo’s 2-week-old black rhino.

Cedar Point,
Sandusky, Ohio
Finally, Cedar Point was enjoying the perfect day. The weather was beautiful, the park near capacity. Even Top Thrill Dragster had been running consistently through the day. At 4:10 (16,10) everything stopped.

Cedar Point officials had no idea why the power went out throughout the park, but the staff bolted into action. “I was proud to be a Cedar Point employee,” said Public Relations Manager Janice Witherow. “The employees, both full-time and seasonal, really stepped up to the plate.” All but two of the park’s 68 rides were evacuated within 30 minutes, she said. The Iron Dragon suspended roller coaster, with a mid-track lift hill, took 45 minutes to get all the riders off with a boom lift. The Space Spiral was lowered and cleared in about an hour. Millennium Force had stopped near the top of its 310-foot lift hill, but that ride has backup generators which sent the coaster’s train over the top and back to the station. Staff moved up and down the midway with tubs of ice and bottled water to hand out to guests and employees alike.

The park’s primary concern were the guests staying at Cedar Point’s hotels, cabins and cottages. The park ordered such food as donuts and bagels—“Anything that didn’t require electricity,” Witherow said—called in backup generators and sent staff out to round up “hundreds of flashlights,” she said. “It was a very impressive scenario, given the scope of the situation,” she said. “Our guests were so compassionate and real understanding and real troopers about the whole situation.”

With no power to the entire Cedar Point Peninsula, park officials were having trouble understanding the full scale of the power failure. “We had employees listening to their car radios,” Witherow said. “Once we learned the severity of the problem and that it was not specific to Cedar Point, we made the decision to evacuate and close the park.” Most guests had already started leaving an hour into the blackout. The park officially closed at 7:30 (19,30).

Power was restored to Cedar Point 30 minutes later.

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Hot times
Cemetery workers in Italy were being called back early from vacation to handle the increased workload. France put its own death toll at more than 10,000. Forest fires raged through Spain and Portugal. Nuclear power plants in Germany shut down because the rivers are too warm to cool their fuel rods. In England, which has recorded temperatures since the 1870s, the thermometer hit 38.1 Celsius in the town of Gravesend. That is 100.58 Fahrenheit, the first time ever that Great Britain has hit the 100-degree mark.

Europe was in the grip of a record-breaking, tragic-proportioned heat wave through last weekend, and the amusement industry, already contending with a sluggish economy, suffered along with the rest of the continent. “It was simply too hot to spend time at, or even drive to, parks,” said Alex Gourevitch, Vice President, Corporate Communications of Grévin & Cie, the French company that owns Parc Asterix and 10 other theme parks, waterparks and aquariums in France, Germany, Switzerland and The Netherlands. “Indoor facilities fared even worse. Excess heat is not good for business.”

Holiday Park in Hassloch, Germany, is set in the middle of a forest, which has helped keep that property cooler than most. “Thousands of trees offer a natural sun roof for our visitors,” said Rudi Mallasch, the park’s director of marketing. “In addition, hundreds of benches invite guests to take it slow, and you can find a lot of people taking a siesta in these Mediterranean temperatures.” While he doesn’t think the heat has affected attendance at Holiday Park, “consumer behavior is affected; everything is a bit slower.”

In northern Italy, Gardaland saw a strong May—with an attendance spike of more than 12 percent over May 2002—turn into a decrease in June, which should have been a stronger month. “The heat has reached unexpected values,” said Roberta Brentarolli, Gardaland’s sales manager. Especially notable was a decrease in the number of school groups and families with small children, she said.

Though attendance dipped, “we recorded an exceptional increase in food and beverage per capita spending,” Brentarolli said. Gourevitch, too, said Grévin & Cie properties saw guests purchase more soft drinks and ice cream than usual, “but only at the expense of other in-park purchases. So no major gains on ice cream, either.”

Gourevitch is equally pessimistic about the rest of the year. “It is now too late to make up for lost ground: school is gradually starting again, all over Europe.” Nevertheless, the company is still expected to meet its forecast of posting a slight growth for 2003, he said. “Two things saved us, we think. First, the start of the season was very good and put us ahead of schedule. This was true specifically of our regional amusement parks. Second, Grévin & Cie is now in three separate—related, but distinct—lines of business, and if tourist attractions didn’t fare all too well, amusement parks compensated for that. To us, that validates once more our strategy of seeking diversification and locally strong, rather than destination, facilities.”

Mallasch expects Holiday Park to come out of the hot summer with decent numbers, in part because the theme park has begun offering “Summernights:” On Fridays and Saturdays the park stays open until midnight, “A novum in Germany,” he said. Gardaland, meanwhile, got a boost in attendance in July because of its evening hours and the late-June opening of a new ride (see New Arrival), which not only happened to generate the marketing boost and buzz typical of a new ride but also happened to be a water ride, Escape from Atlantis. “With two big descents and a breathtaking scenography, it conveys a sense of freshness and adrenaline absolutely apt to the warm months we are going through,” Brentarolli said.

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Cold shower
The shocking news emerging from Cincinnati last week that Paramount’s Kings Island was closing Waterworks, its waterpark, at the end of this season was quickly trumped by another piece of news: the waterpark is not necessarily closing.

According to the park’s press release, “Waterworks, the largest water park in the area with more than 20 rides and slides will open for its last day of operation on Labor Day, September 1, 2003. The 15 acres of land currently occupied by Waterworks water park will be utilized for future park expansion in 2004.” The release then quoted Craig M. Ross, Paramount’s Kings Island’s executive vice president and general manager, saying, “Our guests are in for a real surprise next season. It is going to be amazing.”

Upon the news breaking, local media descended on the park across the interstate highway from Kings Island, The Beach waterpark, where Vice President and General Manager Pamela Strickfaden at first thought reporters were repeating a wild rumor. “I was very surprised, yes,” she said. After all, she had heard that Kings Island would be targeting Waterworks for capital improvement after the 2003 season; she thought that meant upgrading, not removing.

Naturally, the news was good news for her and the 18-year-old Beach, but only partly because Waterworks, which opened in 1989, has been a “competitive issue for us.” She looked forward to the potentials of furthering a marketing partnership that had been growing the past couple years between the two entities sharing the same Interstate 71 interchange. While The Beach loses some day customers from outlying visitors to Kings Island, the two parks share the majority of their local season pass holders, and The Beach’s attendance has been steadily growing the past few years.

Running a business that benefits from having a neighbor with strong regional draw, Strickfaden also thought that removing Waterworks could only strengthen Kings Island. After all, it has been five years since Waterworks was upgraded. “I can see the benefit and merit of having a waterpark in a theme park, the ability to market ‘Stay cool, get wet,’” she said. But, “The waterpark business is an animal of its own. I’ve been in both environments (Strickfaden formerly worked in Kings Island’s management). It’s the same as far as the concept of entertaining people, but it’s a completely different animal. Our primary business is water; that’s what we focus on. Kings Island, their prime business is themed entertainment. To me, it makes sense for them to focus on rides and themed entertainment.”

Which, it seems, they likely will do—it just may include water, all the same. Jeffrey Siebert, manager of marketing communications at Paramount’s Kings Island, said after publishing the release “The key message we’re saying is the folks that loved Waterworks are going to be blown away by what we do in 2004. We’re just saying Waterworks as we know it is going away.”

In fact, clues indicate the waterpark will likely stay pretty much intact, hints starting with the word Strickfaden herself had heard from highly placed officials that Waterworks was getting an upgrade for 2004. Thursday Paramount's Great America unveiled plans for a new Australian-themed waterpark (see Extra! Extra!), meaning the theme park chain has no intention of leaving the waterpark industry. The always-coy Siebert, fielding an onslaught of rumors from enthusiasts and local media alike, will say that anything “is a possibility,” including a revised waterpark. “But also a possibility is we’ll mow it all down and put in a big statue of Eric Minton,” he said.

That won’t happen, even though Siebert did say “What we are creating is unlike anything this region has seen before.” But a statue of a journalist doesn’t require “full-blown computer generated animations” to explain it, as Kings Island’s publicity and marketing team will be using to introduce next year’s expansion, a campaign Siebert said will begin shortly after Labor Day. “We’re trying to explain the magnitude of what we’re building,” he said.

We can only take so much shock.

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Hillcrest crossroads
Bittersweet irony is the only way to describe the intersection of two institutions heading in two different directions. That intersection came on Friday, July 25, when the National Amusement Park Historical Association celebrated its 25th anniversary at Hillcrest Park in Lemont, Illinois, the private picnic and amusement park that has served the Chicago area 52 years but will be closing after this season.

“Hillcrest is a really unique place in the amusement industry,” said NAPHA Historian Jim Futrell. “It’s not open to the general public. It has a wooden roller coaster, and a lot of enthusiasts say, ‘How do we get there?’” NAPHA, based in Chicago, has had a “casual relationship” with Hillcrest Corporation President Rick Barrie over the years but the park was always booked on weekends and has no lights for evening operations. “When we found out they were closing we said, ‘We’ve got to work it out.’ For so many members this would be the only chance to experience the wood coaster at Hillcrest Park.”

That coaster is a 1952 Philadelphia Toboggan Coasters Little Dipper built for a Chicago shopping center and moved to Hillcrest in the mid 1960s. PTC sold the coaster as a kit that parks could order and put together on their own. Only two remain, Futrell said, the other also in Chicago at Kiddie Land in Melrose Park.

Like the other kiddie rides and equipment at Hillcrest, the Little Dipper is currently up for sale. “We’ve had lots of talkers, but no real takers yet,” said the 53-year-old Barrie, who began working for his father at Hillcrest when he was 11 years old. He did have his train sold to a museum in Bristol, Florida, but the local government pulled the grant because of a budget crisis.

The economy that hounded Hillcrest into closing continues to dog it still, it seems. Three years ago Hillcrest hosted 48 events; this year it has only 26. Six years ago a dozen picnics had more than 3,000 people, and another dozen more than 2,000; now only a couple pull more than 3,000, and no more than four get more than 2,000. “This was kind of a new thing for us,” Barrie said. “In the past we were recession proof. We would lose two or three or four picnics, but nothing like this last season.”

He doesn’t wholly blame the corporation bosses. Years ago, employees stayed with companies longer and those companies showed more loyalty, so in economic hard times the picnic was “One of the last things that went,” Barrie said. “Now people change jobs three or four times in a career, employees are not that loyal, so companies don’t need to be loyal, so picnics are the first thing to go. We don’t see anything getting better.” So, when a developer offered a tidy sum for the property to develop it, like the surrounding neighborhood, into a warehouse center, Barrie accepted.

“It’s going to be real hard when that last picnic is over,” he said. He at least enjoyed having the 150 NAPHA enthusiasts out. “I thought it was kind of neat that they wanted to come, and I wanted them to come,” he said. “It was kind of neat talking to them all about the coaster.” NAPHA, meantime, used the occasion to advance its mission of preserving the amusement park heritage by conducting a mailing to inform other parks around the country of Hillcrest’s closing and the rides that are available. “Hopefully the Little Dipper will run again somewhere,” Futrell said.

For NAPHA members the moment was probably particularly special since the organization got its start in a gathering of operators and fans of Chicago’s Riverview Park, which closed in 1967. Chicago is losing another treasure, and the industry is losing another member that represented a now-dwindling sector.

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Showtime's jet skiers showed time and time again they could please a wave pool crowd. Photo courtesy of Medhy Menad/Showtime Entertainment Productions.

Jetting to stardom
Staging a jet ski show in the wavepool is intended to boost attendance at a waterpark. That it has done at Wild Water Adventure in Clovis near Fresno, California, but the Showtime Entertainment Productions extreme jet ski demonstration has also created a cult following for the performers among regular waterpark patrons.

“The season pass holders were becoming so attached to the jet skiers we decided to keep it going on weekends,” said Jessica Taylor, Wild Water Adventure’s marketing assistant. Two thirds of the three-man team that started running three daily shows at Wild Water Adventure July 12 extended the run—intended to end August 10—through Labor Day. Thierry Tournache decided to head home to France, but Showtime President Medhy Menad and Fresno-native Allen Westersund continue to entertain audiences with their synchronized jet ski ballet, barrel rolls, submarines, suicide jumps and wave jumping in the 800,000-gallon, 30,000-square-foot Blue Wave wavepool.

“Many shows we do we can be far from the audience,” Menad said. “This show is very good for a waterpark because we are close to the audience all the time, we’re close to the wall. It’s a great interactive, makes very good relations between guest and performer. At the same time they are wearing swimsuits, so they really like to get splashed.” Menad ends the last show of the day with a human torch trick, setting himself afire and circling the pool’s edge. He douses his blazing self with a submarine stunt.

“During that the audience has to scoot back because you can feel the heat,” said Daniel Irick, the park’s production assistant who is serving as the show’s narrator. “There’s always a lot of noise until he does that, and then everybody is quiet, in awe.” Menad performs the human torch only for the last show to entice people to stick around for the day—“It’s nice that people see different shows throughout the day,” he said—and so that no one enters the pool after he does so covered with fuel.

Menad has been staging such waterpark wavepool shows since debuting it at Aqualand in his native France in 1990. All told he has produced shows at 10 waterparks, including The Beach in Mason, Ohio, last year. The jet skis have been proven perfectly safe for the water chemistry (they are fueled and start on a stage outside the water), and with jet ski maneuverability no pool is too small, Menad said. Because jet skis skim the water—unless the rider is doing a submarine stunt—they can ride over just a foot of water, he said. “We stop at the beach at the end of the show and do a meet and greet, take pictures with people,” he said.

The threesome make a great meet-and-greet team: two native Frenchman and local boy Westersund. “It was not intentional to use him for this show,” Menad said. “We’ve known him for some time. He’s a good rider. We thought it was good for the park to have an American rider and some foreign.” The 22-year-old Westersund not only entices his school friends out to his performances, he inspires more than the usual coverage among local media.

Nevertheless, Menad, or, more precisely, his Showtime Entertainment Productions, scored the biggest media coup for the park this year because of the company’s ties to the new Tomb Raider movie. The producers of Tomb Raider 2: The Cradle of Life asked Showtime to supply jet skiers for a stunt sequence in the movie. In obliging, Menad established a relationship with the studio that allowed Wild Water Adventure to give away souvenirs of the movie this summer and take part in the movie’s Fresno premiere, attended by Menad.

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Signs of life
As scientific debates go, it is not one of the most historically relevant or life-alteringly profound. But it is one of the most discussed: where do you get wetter, in the front, middle or back of a log flume ride, and what does passenger weight have to do with it?

That question is getting even greater play for guests lining up to ride Log Jammer at Kennywood. The West Miflin, Pennsylvania, amusement park is taking part in the Girls, Math and Science Partnership, a program under the auspices of Family Communications Inc. (the late Fred Rogers’ company) and two local universities. As part of a campaign to get young girls interested in math and science, the program, with grants from the Heinz Endowments, Alcoa Foundation and the National Science Foundation, seeks to expose kids and their families to the science all around them.

“Science is everywhere, and that’s the message we want people to take away,” said Barbara Mistick, director of Girls, Math and Science Partnership. “We know kids tend to drop out of science especially in middle school because they think it’s hard or doesn’t have much application. We want to develop some comfort level with science.”

The program used Kennywood’s steel roller coaster Phantom’s Revenge for the pilot project last year with a series of signs in the queue explaining coaster physics. The National Science Foundation then stepped in with a three-year grant to determine which type of venue and medium would work best for these living science lessons. The program has installed signs at an ice skating rink, interactive signs at a city playground, and a video message played right before the Major League Baseball games at PNC Park, plus signs at that stadium ’s children’s play area.

In the initial study, the signs that seem to be the most effective were those put in by Kennywood this year in the Log Jammer queue. One reason is the captive audience. “If you’re in long lines you might as well do something,” said Mary Lou Rosemeyer, Kennywood’s publicity director. Another reason is the signs’ look and location, both courtesy of students at the Carnegie Mellon University’s School of Design (though Kennywood paid to build the signs). “Revenge’s signs are a little more content-oriented: did you know and then they give facts,” Rosemeyer said. “Log Jammer's are a lot more creative. And they’re great because they are (located) throughout the lines.” Yet another reason is the lesson’s relevancy. “I don’t think anybody who has stood in line for one of those rides hasn’t thought about where they should sit to get the wettest or stay the driest.”

Studying the signs’ effectiveness are psychology researchers from the University of Pittsburgh, using such methods as pre- and post-exposure surveys and observations. In other words, “They’re eavesdropping on what’s going on,” Mistick said, meaning they’ve been standing in a lot of Log Jammer lines the past month. “The day I went out with one of the Pittsburgh paper photographers climbing through the line, everybody was talking about it,” Rosemeyer said. “They were reading the signs. Kids and their parents. It really works.”

Girls, Math, and Science Partnership is one of many concerted efforts around the country to bring more gender balance to the study of math and sciences. Girls drop out of science in middle schools at three times the rate of their male peers, Mistick said, and the number of women graduating from engineering programs is 5 percent. “That’s not changed at all in 20 years,” she said. Studies also show the fault lies in society, not aptitudes.

For the signage program, the signs are geared toward girls. “We know from research that the stuff that appeals to girls will also appeal to boys,” Mistick said. “More aggressive and action focus will turn girls off.” At the park, choice of rides plays a part. “They’re looking for rides on which there’s a lot of girls riding, there’s interest in the topic, there’s enough riders in the queue to have the opportunity to get out the message.”

That last bit is the responsibility of the Carnegie Mellon designers, but they got some advice from a couple of thousand Girl Scouts last week. To help Girls, Math, and Science Partnership extend its community network, Rosemeyer suggested Mistick’s office participate in the park’s hosting of the Girl Scouts of Western Pennsylvania last week. “I suggested the Girl Scouts because that’s a couple thousand girls here right at their target demo,” Rosemeyer said. One of the scouts’ task was to decide which other rides should also get the science signs. Girls who completed that project got a Scout badge. After the day, the two groups were talking more long-term partnerships. “We share a common interest in seeing that girls can be everything they want to be,” Mistick said.

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Sarah's Turn

Worm's meat
Hello readers, this is Sarah, THE LOOP’s webmistress, database manager and e-mail notification sender (above with office cat, Mollie).

As we put together this LOOP issue with its major stories on the power outage and the upcoming American Zoo and Aquarium Association Conference my thoughts naturally turned to worms—specifically computer worms. As a web-based business we are always concerned with anything that could impact either ourselves or our readers, and we take several steps to prevent that from happening:

=> We don’t maintain our own servers. We have an outstanding web host in LexiConn who does that meticulous task for us with real people monitoring the servers 24 hours, seven days a week.

=> We operate on Macintosh computers with Macintosh operating systems. Apples are not guaranteed worm/virus-free computers (contrary to Mac users’ popular beliefs), but most outbreaks don’t harm them.

=> We use Earthlink and Netscape to send you THE LOOP’s e-mail notifications. Again, neither one is guaranteed worm/virus-free, but they rarely seem to be affected or infected by the attacks.

=> We have Norton AntiVirus software loaded on our computers. We request and receive virus detection/removal updates once a week, every week—before we send your LOOP notification. This anti-virus software also checks all of our e-mails as we send them out and all incoming e-mails as they are downloaded into our Inboxes.

Occasionally you will receive a message from someone @gettheloop.com that may contain or appear to contain a virus or worm. Most worms spread by invading an infected computer’s e-mail program and automatically sending itself to addresses it finds there. What you are getting most likely came from other computers, not ours. Because we send notifications to more than 7,500 e-mail addresses, we have been inundated with worms this week from people who have our e-mail address in their infected computers. Nevertheless, we have stomped on all those we receive.

What can you do to prevent worms and viruses infecting your computer?

=> Install an anti-virus program on your computer and set it to regularly and automatically update it’s virus detection/elimination/repair capabilities. Also ensure that it checks your incoming and outgoing e-mails as well as any files or programs you download.

=> Make sure your e-mail is set up so that you don’t automatically see previews of the messages. As with many worms and viruses, the current Sobig.F virus uses apparently innocent subject lines such as “Your details,” “Thank you!,” “Re: Approved,” “Re: Your application,” “Re: Wicked screensaver” or “Re: That movie.” Unless you recently sent an e-mail to a trusted source with that subject line DELETE THE MESSAGE without opening it. Then go into your Trash/Deleted Items folder and DELETE THE MESSAGE AGAIN.

=> Set up your e-mail so that you can see when messages arrive with attachments. Be suspicious of messages with an unusual subject line AND an attachment with the following extensions: .pif, .scr, .zip, .exe. Always DOUBLE DELETE those messages without ever opening them. If you should happen to open the message DON’T OPEN ANY ATTACHMENTS Again, DOUBLE DELETE.

=> If a suspicious e-mail comes from gettheloop.com, DOUBLE DELETE it and please let me know so I can investigate the cause and take action.

Having outlined our process to keep worms and viruses at bay, I also want to let know that we are also committed to protecting your privacy and keeping spam in the pantry where it belongs. Below are some of the ways we accomplish those responsibilities.

We protect your privacy:

=> By sending out our e-mail notifications with the addresses in “Blind Copy” so no one can see anyone else’s e-mail address.

=> By not selling, giving away, or otherwise publishing or publicizing our database of e-mail addresses.

=> By crosscut shredding all papers that contain any personal information (even if it is just your name) once we no longer require them.

=> By working only with companies that operate with strict security policies and effective security measures.

We support and stay in compliance with anti-spam requirements:

=> Our e-mail notifications are sent from Eric Minton’s e-mail account and have eric@gettheloop.com as the return address.

=> A human being (normally yours truly) manually sends out the 7,500+ e-mail notifications. They go out in batches of 15 blind-copy addresses per e-mail notification and take us three to four hours to send.

=> If you ever want to Unsubscribe the instructions are at the bottom of our e-mail notifications, and I personally take care of each request to unsubscribe.

=> If you have installed an anti-spam filter, please make sure you have included @gettheloop.com in your list of approved e-mail addresses.

THE LOOP team has worked long and hard to earn your trust, and we intend to continue to do everything we can to keep that trust. If you ever have any questions or problems don’t hesitate to contact me at sarah@gettheloop.com.

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THE LOOP is written and produced by Eric Minton, Minton Enterprises, LLC. To see more examples of Eric Minton's work and Minton Enterprises services, visit www.ericminton.com.

Letters

Re: “Soaking up Stardom” (THE LOOP, August 8, 2003), our story about the popularity of SpongeBob SquarePants.

I wanted to send you a note and to thank you for your recent story on SpongeBob. I no longer feel guilty about being a 27 year old man who loves SpongeBob.

Jeremy Sueksdorf

 

LOOP Classifieds

Amusement Leisure Worldwide Ltd.

AutoCAD Technician
This challenging position is for a design technologist with 3+ yrs. experience in AutoCAD for architectural/structural drafting. Accuracy, attention to detail, teamwork, and superior calculation & cross-checking skills essential. Practical steel construction experience an asset.

Installer
We are offering a challenging position for a fiberglass/structural steel installer. Excellent communication and organizational skills an asset. Must be willing to travel. Practical construction experience and the ability to read blueprints essential.

Fax resume to Chris @ 403-245-6261.
ALW is an international waterpark design/build company.
www.amusementleisure.com
NO CALLS PLEASE

 

 
Volume 3, No. 16.  AUGUST 22, 2003

Click here to read these stories

Waterpark under construction in Singapore

Great America waterpark sends Stealth flying to Carowinds

Golden Ticket winners to be announced at Schlitterbahn

Cedar Fair head announces retirement plans

San Diego panda gives birth to one of two cubs

IAAPA names new Membership VP

Pyrotechnics school extends class schedule

Knoebels adds eagles to attractions

NAPHA survey sees change at top of coaster list

Vivendi, Comcast talk alliance; 4 bidders left

Six Flags quarterly report projects 15 percent drop

East Coast power outage strands park guests

Kings Island closing WaterWorks waterpark

NAPHA donates money to save England coaster

Camp Snoopy building new Gerstlauer spinning coaster

Ultrasound reveals secrets of San Diego Zoo pandas

Vegas Star Trek Experience adding 4D Borg show

Myrtle Beach park gets government OK

For these stories,
click Extra! Extra!

AZA Preview

For a list of exhibitors,
click here

 

 

 


Rwandan widows became Columbus Zoo's special bags ladies for the AZA Conference. Photo courtesy of Columbus Zoo and Aquarium.

On the Menu
Billy Bob threw down a mighty gauntlet at last year’s annual American Zoo and Aquarium Association Conference in Fort Worth, Texas, and Patty Peters is not afraid to take it up. The Associate Zoo Director/Marketing at Columbus (Ohio) Zoo and Aquarium, the host of this year’s AZA Conference September 7-11, promises—promises—she will stage a party that will outdo the do thrown by the Fort Worth Zoo at Billy Bob’s Texas honky tonk last year.

Her secret weapon is a Cincinnati-based band called The Menus, which will perform during Zoo Day on Wednesday, Sept. 16. “They are a little edgier than some,” Peters said. “It’s definitely going to break the mold of standard conference music. From the minute I saw this band, I said, ‘We have to use these people for Zoo Day.’” That was four years ago, and she has since used them for the zoo’s annual Zoofari fund-raising gala. The only other hint she’s willing to divulge about southern Ohio’s most popular show band is that she still has her job, even though she’s booked The Menus for four straight Zoofaris.

Unlike other trade shows and conventions where the play is part of the work, AZA Conference attendees are all business during the seminars, paper presentations and committee meetings, and all play for the parties. Despite budget restrictions instituted at many North American Zoos, registration for the Columbus conference is currently running ahead of the pace of last year’s well-attended conference in Fort Worth, and Peters expects about 1,700 attendees.

Typical of AZA Conferences, Columbus Zoo is making sure both sides of the coin are adequately exposed to a strong slate of sessions and plenty of opportunities to enjoy all that Columbus—Ohio’s state capital and home to Ohio State University, i.e. a “college town”—has to offer.

On the socializing side, the Convention Center where the conference is taking place is located right downtown, a recently rejuvenated area featuring a number of restaurants and clubs for both noontime and evening dining and imbibing. The Icebreaker on Sunday evening will be at the Nationwide Arena a couple blocks from the Convention Center. For those arriving before Saturday evening, check out a local tradition, the Gallery Hop through the nearby Short North Arts District where you can stroll several blocks of galleries, music clubs and eateries. The proprietors there have been alerted to look for AZA delegate badges which will be good for certain discounts. Book lovers need to taxi to the restored 19th century German Village to visit the Book Loft, a place to browse for books you might not find anywhere else and also spot rock guitarist Eric Clapton; it’s one of his favorite hangouts.

On the serious side, among the many husbandry, fundraising, operations and marketing sessions planned, a highlight this year will be two seminars put together by the AZA’s new Green Business Practices Committee: “Conservation Through Institutional Choices—Tools for Your Green Toolbox” on Monday afternoon and “Greening the AZA—Developing Environmentally Friendly Programs at Zoos and Aquariums Without Blowing Your Budget” on Tuesday morning. The Akron (Ohio) Zoo is taking the lead on these two programs that can help zoos transition to environmentally conscious operations in the business offices as well as in the public space.

Speaking of the Akron Zoo, one unique aspect of the Columbus Zoo and Aquarium hosting the AZA Conference is that few zoos have such good neighbors: the Akron Zoo, the Cincinnati Zoo and Botanical Garden, the Cleveland Metroparks Zoo, the Toledo Zoo and The Wilds in Cumberland. Among the United States, Ohio has perhaps the richest collection of zoological exhibits, and attendees can sign up for tours to all these other properties before and after the conference. All are well worth the side trips. Meanwhile, one of the zoo industry’s most visible spokespeople, Jack Hanna, Columbus Zoo’s director emeritus, will be giving the keynote address at Monday morning’s opening session.

For Peters, the conference won’t be all work and play. Already she has turned it into a conservation tool. As with most conferences, attendees will receive tote bags containing conference materials and Columbus goodies. To manufacture the handbags, Peters turned to a group of eight women in Rwanda, widows of victims of the 1994 genocide, who the zoo had helped set up in a sewing business as part of the Partners In Conservation’s Artisan Project.

“The idea is to take pressure of the animals by taking pressure off the people,” Peters said. Peters paid the group what she would have paid to purchase the tote bags in the United States, and the women bought traditional African fabric and wove the bags themselves. “They are simple cloth tote bags, but they are bright,” Peters said. “They made enough money that these eight women will be able to support their families for the next year, including roof over their heads, food and education for their children. I knew we were helping them; I had no idea it would make that much of an impact on their lives.”

For Peters, the tote bags are already the highlight of the upcoming conference. The Menus are just gravy.

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A workbook helps young visitors to Cheyenne Mountain Zoo explore the African Rift Valley, from the fabricated giraffes that helped pay for the exhibit to the real giraffes who benefit from the proximity of guests in the exhibit. Photos by Eric Minton/THE LOOP.

A new point of view
Sometimes a zoo opens a new exhibit that revolutionizes exhibitry throughout the industry. Lately, the entire industry has seen a rapid succession of such envelope-pushing, mind bending, outside-the-box-thinking exhibits.

This year alone we have seen the AZA Conference host, the Columbus (Ohio) Zoo and Aquarium, open Islands of Southeast Asia using a slow boat ride as a method for viewing the exhibits (THE LOOP, July 25, 2003), the Brevard Zoo in Melbourne, Florida, unveiled Expedition Africa featuring kayak tours (THE LOOP, July 11, 2003), and the Downtown Aquarium in Houston, Texas, routed a train through a giant shark tank (THE LOOP, February 28, 2003). The Henry Doorly Zoo in Omaha, Nebraska, built the largest nocturnal exhibit featuring five themed halls with Kingdoms of the Night (THE LOOP, April 25, 2003), the St. Louis (Missouri) Zoo fit both the Arctic and Antarctic inside the Penguin and Puffin Coast (THE LOOP, July 25, 2003), and the Memphis (Tennessee) Zoo put the finishing touches on the architecturally rich CHINA exhibit it opened a year ago (THE LOOP, July 26, 2002) with a pair of pandas this spring.

One zoo, however, managed to pack several stunning innovations into a single new exhibit, innovations that run the gamut from fundraising devices to operational procedures to new ways of experiencing the animals. The exhibit is the African Rift Valley at Cheyenne Mountain Zoo in Colorado Springs, Colorado (THE LOOP, June 27, 2003).

“Our mantra is every kid, every time, goose bumps,” said Sean Anglum, Cheyenne Mountain Zoo’s director of public relations. Cheyenne Mountain Zoo and exhibit designer Jack Rouse Associates have put in many clever interactive elements (track how many crackers guests feed each giraffe each day) and educational displays (giraffe anatomy inside the giraffe house), and got a bonus with the exhibit’s location on the side of Cheyenne Mountain overlooking Colorado Springs. “The TV guys are always coming here to do weather shots,” Anglum said.

The designers themed the exhibit to compare the African Rift with Colorado. Both regions feature expansive plains leading to high mountain ranges, both with unique native fauna. This theme is explained in a workbook, the “Cheyenne Mountain Zoo Journal” handed to all children who enter the exhibit, that features “Anne” of Colorado Springs and her friend “Joseph” visiting from Kenya. Their footprints, along with that of a giraffe, can be seen in the pavement throughout the exhibit.

The 4 1/2 acre (18,211-square-meter) exhibit allows the zoo’s ample (19) and proliferative (181 births in 40 years with two more on the way) herd of reticulated giraffes to gambol in a bush and tree bordered sloping yard. Also on display are various fowl, meerkat, zebra mouse, lesser kudo, red river hog and red-flanked duiker.

What sets African Rift Valley apart is the many ways guests can experience the giraffes themselves. Guests can feed them from three locations and can view them from several vantage points, including a three-story tower, a ground-level “research station” and on a drawbridge that opens every morning to allow the giraffes to pass from their holding areas out into the yard. “People crowd in at 9:15 to get a position here,” Anglum said.

The most unique vantage point is from inside the exhibit itself. The zoo is offering “Safari Tours” that take up to 10 guests on a path along the vegetation bordering the giraffe yard, allowing patrons to walk alongside the giraffes without the risk of being caught underfoot. Offered six times a day, the tours cost $5 per person, even for members, and most of the tours have been sold out, Anglum said. Also inside the yard itself is a blind where professional photographers and artists can sit to shoot or sketch the giraffes and fowl.

As revolutionary as those perspectives may be, guests get an even more singular view of the zoo’s giraffes by way of one of the zoo’s giraffes, Twiga. She has been trained to wear a strap on her horns that will carry a small video camera. The image will be broadcast to a screen in the interpretive area of the exhibit. “Twiga is easy to work with, and she’s our brave giraffe,” Anglum said.