Volume 2, No. 10.   June 14, 2002

New Arrivals

It’s a simulator!
The Cleveland Metroparks Zoo in Ohio announces the arrival of Wilderness Adventure, May 28, 2002. Measurements: 18 seats, six-minute film, 14 minutes for total show. Delivered by SimEx.

With its temporary exhibit, Butterfly Magic, opening to the public Memorial Day Weekend, the Metroparks Zoo marketing team did not want to pile all of its new goods in one media basket. So, while the zoo’s new simulator, part of the “Zoowerks” initiative that evolved from last year’s SimEx and Iwerks merger, was already operating, the zoo waited a week to introduce it formally to the press.

In the film, guests see wildlife from the perspective of wildlife: a cougar while it's chasing a deer, a dolphin cresting the waves, a bird of prey soaring through a city skyline, a frog and a bee. The zoo placed the SimEx Reactor simulator in front of the Bird Building, which is currently closed and scheduled for demolition, thereby using the ride as a distraction from the doomed facade.

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