Volume 3, No. 10.   May 23, 2003

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Coaster Con XXVI Preview

The pros of Cons
All along, the American Coaster Enthusiasts’ primary mission has been to save classic old roller coasters threatened with demolition. The founding members—brought together and bonding to participate in a coaster-riding marathon on Kings Dominion’s Rebel Yell as a publicity stunt for the Hollywood thriller Roller Coaster—saw the media attention their continuous riding drew and figured they could turn that limelight into a means of garnering publicity for some of their other favorite rides on the chopping block. The next year, the fledgling club conducted it’s first convention, Coaster Con I, at Busch Gardens Williamsburg to help that park celebrate the opening of its first steel looping coaster Loch Ness Monster.

ACE returns next month to its birthplace and first home, Paramount’s Kings Dominion and Busch Gardens Williamsburg. The 25 intervening years have seen ACE grow into a mature organization with a personality largely determined by those first two events. The club is all about riding coasters, it’s about the fun and fellowship of people sharing a hobby, it’s about drumming up publicity for the amusement industry, it’s about celebrating new innovations at parks. And it’s still about saving and honoring classic coasters.

The past will be, naturally, the overriding theme of this year’s Coaster Con, which concludes the club’s yearlong 25th anniversary celebration. The convention will open at Busch Gardens with a panel discussion featuring ACE’s founding members and presidents. ACE historic markers will be ceremonially placed at Loch Ness Monster and Rebel Yell. What likely will be one of the week’s most poignant moments will also occur at Rebel Yell, a memorial service and a reading of the names for deceased ACE members officiated by Cliff Herring, long-time ACE member and pastor of St. John’s United Church of Christ in Northampton, Pennsylvania.

The future will be addressed at this year’s convention, as well. At the top of the business meeting’s agenda is the association’s hiring of a new management firm, and the ongoing efforts to build a Roller Coaster Museum and Archive likely will dominate discussions.

While dwelling on the past and determining its future, the Coaster Con participants will do what they always seem to do best: have fun in the here and now. Previous hosts to Coaster Cons seem to be re-energized when the ACErs come calling, capturing much of that big E word of the club’s acronymic name. This year’s host parks are looking to not only capture that enthusiasm, but generate some, too.

“Paramount Parks has had a wonderful relationship with the American Coaster Enthusiasts,” said Mark Riddell, public relations manager at Paramount’s King’s Dominion. “That’s why we want to make this event more of a Paramount Parks thank you.” Said Busch Gardens Williamsburg’s Public Relations Manager Cindy Sarko: “We’re looking forward to the event. We’re looking forward to a lot of screaming and a lot of smiles and looking forward to the next 25 years in a partnership with ACE.”

Olympian effort
Paramount’s Kings Dominion is doing more than merely hosting the American Coaster Enthusiasts June 18-20. This park is lighting a torch for its special guests.

In this case, it will be Scooby-Doo lighting an Olympic-type torch at the opening ceremonies of the PKD Midway Olympics featuring classic midway games. Mark Riddell, the park’s public relations manager, has invited ACE members to assemble teams of six players to compete in Whack-A-Mole, Quarter Toss, Skee Ball, Ring Toss, Basketball Free Throw and other games on the Kings Dominion midway. Riddell wants the teams to come up with names and matching uniforms. He also plans to invite local media to compete against the amusement park pros.

“It’s so exciting and visual, it makes a great media event,” said Riddell, who first formulated the concept a few years ago as a special charity event that never materialized. He decided to resurrect the idea as part of the Coaster Con XXVI program. “ACE people have been to more amusement parks than anybody else, so we figure they are the experts in these midway games. We’ll put the challenge out to the media to try to beat the experts.”

Scheduled for Wednesday morning between an ERT session and lunch, the PKD Midway Olympics will start with an opening ceremony featuring a torch lighting. Medals will be awarded at a special show for Coaster Con participants Thursday evening at the Paramount Theater.

That show also will feature what is sure to be one of the week’s highlights: a pop-up video version of the thriller movie Roller Coaster. Riddell and ACE video guru Ric Turner are compiling the facts (e.g. “George Segal is an accomplished banjo player,” “The Kings Dominion general manager’s office you see in the movie is the actual general manager’s office at the park and still is today”) and placing them within the film, a la MTV’s “Pop-Up Video” series. The movie also will be broken up into television-movie length segments and the breaks filled with vintage Paramount Parks commercials.

In addition to the standard ERT and receptions, Riddell is planning to stage other special events for the Coaster Con-ers, including an all-day scavenger hunt for Thursday. “We have several surprises up our sleeve,” he said. “I’m not sure if they’re surprises as opposed to things I’m not sure I can pull off yet.”

Water works
If American Coaster Enthusiasts feel they are being bounced around at co-host Busch Gardens Williamsburg, it’s for good reason. The theme park is providing Coaster Con participants a three-day Bounce Ticket that allows guests unlimited visits to both Busch Gardens and Water Country USA.

“Many of the ACE members don’t get to visit Water Country because they’re so enthralled in coasters,” said Cindy Sarko, Busch Gardens Williamsburg’s public relations manager. “I think it gives ACE members and potential new ACE members the chance to experience another side of Busch Gardens Williamsburg.” Water Country USA is a landscaped jewel among waterparks, in the tradition of Busch Gardens itself, and provides a variety of water slide experiences. New this year is Hubba Hubba Highway, an interactive waterway (THE LOOP, May 9, 2003).

Water seems to be a key theme of Busch’s portion of the Coaster Con events. The keynote event for the park is the unveiling of an ACE Landmark Plaque at Loch Ness Monster, the interlocking looping steel coaster. The opening of that still-popular coaster prompted the club’s very first Coaster Con 25 years ago. For the occasion of the dual 25th anniversaries, the park has “some surprises planned,” Sarko said. “We want them to think about all the fun Loch Ness Monster has created for them for 25 years.”

Dame Carole
In the pantheon of business stardom, to be featured as one of a community’s most important personages is the American version of being named to a Queen’s honors list. Instead of receiving an Order of the Empire or an Ordre National du Mérite, America’s community shakers and movers earn such recognition as one of “Cleveland Magazine ’s Most Interesting People” and making the “40 Under 40” list.

Both of which Carole Sanderson, current president of the American Coaster Enthusiasts, earned at the end of 2002. The 40 under 40 selected by Crains Cleveland Business recognized the 40 top business people under the age of 40 in the Ohio city, while Cleveland Magazine featured Sanderson among its annual tribute to the city’s most important people, an honor which particularly thrilled Sanderson.

“I had always wanted to be in Cleveland Magazine,” she said. “It’s a popular magazine with really good articles, and it was good publicity for the club.”

Her being president of the 9,000-member ACE was only part of what made up the honor. Sanderson is the business manager and part-owner of Herschman Architects, which she has run for 22 years. She’s been with ACE just 20 years, being elected president of the organization last year. “I think the ACE connection is what makes me interesting, but the fact I’m a woman business owner is what makes me important. I’m running a successful business, and the fact I can run the club is like running a second business.”

In return, a leading business magazine featuring a coaster enthusiast among its brightest stars lends credibility to the whole of ACE’s membership, illustrating that the club has a diverse constituency of different occupations, educations and tastes.

But, truly, we know what really gives Sanderson prestige in her hometown, and it’s obvious from her interactions within the community after her feature in Cleveland Magazine. “People are always wanting to talk roller coasters at business meetings,” she said.

Marty's four-stars
When one even thinks about Marty Moltz in his salmon-colored sport jacket or fluorescent printed shirts and pants, “good taste” does not come to mind. However, Moltz, the deputy director of the Illinois State’s Attorneys Appellate Prosecutor office, champion bridge player and American Coaster Enthusiasts member since 1980, is highly regarded for his taste in food. At every ACE gathering some of his friends are fortunate to accompany Moltz to a gem of a restaurant he has found nearby.

For this Coaster Con XXVI preview, THE LOOP asked Moltz to offer some suggestions for the enthusiasts visiting eastern Virginia and, not surprisingly, he jumped at the opportunity.

At the top of his list is the Halfway House, an inn dating from the 1700s on the road from Richmond to Petersburg (10301 Jefferson Davis Highway, Richmond, 804-275-1760). “There’s a sign there that says ‘Patrick Henry ate here and George Washington ate here and Marty Moltz ate here.’ Those are the big names,” Moltz said. That lawyer’s lie aside, he accurately describes the rustic dining room and authentic colonial decor, plus it’s award-winning continental menu. “They could serve terrible food and get away with it because of their ambiance, but the food is excellent,” Moltz said.

Colonial Williamsburg offers four historical taverns: Chownings, Christiana Campbell’s, King’s Arms and Shields (1-800-TAVERNS or 757-229-2141). While the food is good at these taverns, the atmosphere draws Moltz. “The taverns are really special, especially at night with the strolling minstrels.” That would be the costumed balladeers leading diners in colonial sing-alongs. Moltz also favors the Williamsburg Inn for its upscale menu and elegant decor.

For more modern fare and casual ambiance, Moltz recommended Pierce’s Pit Bar-B-Que (Interstate 64 West along Rochambeau Drive, Williamsburg, 757-565-2955). “It’s one of the most famous barbecue places in the country, classic Virginia barbecue,” Moltz said. “It’s very good and cheap. That would be the place if somebody wants to pay $2 for a dinner, for those not into the Marty Moltz-type dining.”

During the Busch Gardens Williamsburg portion of the convention Moltz also recommends Busch Gardens Williamsburg itself. “That’s a park that’s always had exceptional food,” he said, recommending particularly the Italian eatery and the barbecue restaurant. “Certain parks are a cut above the rest when it comes to food, like Epcot Center and Indiana Beach, and Busch Gardens is one of them. The only bad thing is they don’t have cheese on a stick.”

Frightening alliance
It will be a dark and stormy IAAPA Trade Show this year, and that’s a good thing.

The International Association of Haunted Attractions is in final negotiations with the International Association of Amusement Parks and Attractions to form an alliance that not only will provide an avenue for the two associations to share educational efforts, but also would include the establishment of a dedicated Dark Zone on the IAAPA Trade Show floor.

“We’re offering our members more options to further educate and communicate, and that really is what it’s all about,” said Liz Foral, IAHA’s current president. The move was approved by IAHA’s board of directors during a special conference call two weeks ago, and Foral said most association members seem to approve the move. “There are some of those who don’t like change or going on to the next step. They’re comfy,” she said.

The move does not come without some controversy. IAHA has used the TransWorld National Halloween Costume and Party Show for its primary trade show and education forum, and uses that Chicago, Illinois, conclave as the setting for its annual business meetings. That relationship is not ending, Foral said, or, at this point, changing. “People say, ‘you’re trying to get rid of TransWorld’ No, we’re further educating our membership. We’re just taking the next step.”

IAHA, a member organization of IAAPA, began exploring the potential of a closer working relationship between the two organizations two years ago. At last November’s IAAPA Trade Show in Orlando, Florida, IAAPA donated booth space to IAHA, and IAHA stepped up it’s promotion of IAAPA among its membership. The trade show experience proved a watershed moment for both entities.

“When we were there last year there was a real desire from their attendees about building haunts, especially the international folks who wanted to know a lot more,” Foral said. Meanwhile, IAHA received 400 leads, and boosted membership 25 percent through the IAAPA trade show. “We kind of looked at it more closely then and said, ‘Let’s go ahead and see if we can’t have a joint effort to educate each other,'” Foral said.

How that education will be presented is not yet determined. At the least IAHA will be able to do demonstrations on the trade show floor and have access to meeting rooms and brown bag sessions. IAHA members, of course, can attend any IAAPA seminar. The relationship has tremendous potential for both sides. The haunters are seasoned experts in the business of haunts and scare tactics, and IAHA offers its members exhaustive safety and operations manuals. IAAPA has the amusement industry’s best training resources and expertise in all other aspects of the attractions business.

Aside from the education aspects, the alliance’s most noteworthy development is the promise of a Dark Zone at the IAAPA Trade Show. Many haunt vendors need darkness to show off their wares, and TransWorld has provided such a space at the back of its exhibit hall. By promising the same type of set up, IAAPA would match TransWorld’s primary asset. On the other hand, IAAPA caters to vendors who have nothing to do with Halloween, but everything to do with running an attraction. “If you want to put a churro wagon in front of your house, why not go to IAAPA?” Foral said. “I think it’s going to be really, really worth it for vendors and haunters from small to large.”

Jelling at the right time
An exhibit celebrating jelly fish as works of art is itself being celebrated as a work of art. This week the American Association of Museums is bestowing on the Monterey Bay Aquarium in Monterey, California, it’s “Excellence in Exhibition Award” for the aquarium’s “Jellies: Living Art,” which opened in April 2002 (THE LOOP, April 26, 2002). Seven members of the aquarium staff who developed the exhibit, led by Don Hughes, vice president of visitor programs, are picking up the award at the AAM’s annual conference in Portland, Oregon.

The $2.85 million exhibit not only features several varieties of jellies but also showcases works of art inspired by jelly fish, including blown glass and sculptures. The exhibit compares the aesthetics of jelly fish to man-made art, from the Sistine Chapel to Jimi Hendrix. “It’s so different from anything we’ve done before,” said Ken Peterson, the aquarium’s public relations manager. “Here we’ve just said, ‘Come in and enjoy the beauty of these living creatures.’ We talk about conservation, we talk about adaptation. But the impression is, look at the beauty and grace of these animals, look at the artwork we have around here.”

Doing something so totally different is what sold the AAM judges, comprising the association’s curators committee, its committee on audience research and evaluation and the National Association for Museum Exhibition. The award’s criteria requires an exhibit “physically, intellectually and emotionally engage those who experience it” and asks the following questions: do people like the exhibit? Is it consistent with the institution’s goals? Did the institution respect the exhibit’s content? Is the information clear and coherent? Are the media employed appropriate? and, Is the information accessible for the audience? The ultimate criteria: does the exhibit “stretch the boundaries of accepted practice?”

“It’s vindicating for the risk that the designers and developers and the whole exhibit team took,” Peterson said. “When you read the criteria (AAM) judges on, we are touching people’s hearts and opening their eyes and having them think of something in a different way. To be able to do it differently and do it so well is, to me, high testimony for the people working on that exhibit.”

However, he is not entirely correct to say the “Jellies: Living Art” exhibit is unlike anything the Monterey Bay Aquarium has done before. In 1989 it opened a Mexico’s Secret Seas exhibit that recounted a trip made by authors John Steinbeck and Ed Ricketts to the Sea of Cortez and the aquarium’s collectors traveling the same ground. That approach was so different it, too, won an AAM Excellence in Exhibition Award.

Top draw
While its attempts to erect “the world’s tallest thrill ride” remain on hold pending the outcome of a lawsuit, the Stratosphere Tower Hotel and Casino in Las Vegas, Nevada, is moving forward with another addition to its tower-top collection of rides. In doing so, they may have trumped their own “world’s tallest thrill ride.”

The green-lit ride is a Sky Skater Extreme from Interactive Rides. Knott’s Berry Farm in Buena Park, California, recently installed a Sky Skater in its Camp Snoopy area as the GR8 SK8 (see New Arrival), a giant seesawing skateboard. What makes the Extreme version extreme is length (65 feet/20 meters of track as opposed to 40 feet/12 meters), speed (30 mph/48 km/h as opposed to 15 mph/24 km/h) and slope (30 degrees as opposed to 15 degrees).

What will make the Stratosphere Tower version truly extreme is its location—on the edge of the tower so that the eight Sky Skater passengers will roll off the rooftop to a dangling stop 1,149 feet (350 meters) above Las Vegas Boulevard.

The tower already is home to what is arguably the world’s most thrilling thrill ride, an S&S Power Big Shot. One of the key sensations of the Big Shot is losing sight of the tower upon takeoff, leaving you feeling suspended high above Las Vegas. The Sky Skater will have the same effect—except that instead of shooting up, you are rolling down and out, and with a total travel distance of 85 feet (26 meters), front seat passengers will roll out beyond the length of track before the magnetic brakes take hold in the middle of the car. “We want somebody, as they’re going over the edge, praying there’s some sort of stop or at least a parachute,” said Interactive Rides President Clay Slade.

Stopping is not an option for Stratosphere when it comes to guest experiences. Though the Big Shot has entertained seven million guests since it opened in 1996, and both it and the High Roller coaster winding around the tower’s top continue to be Las Vegas icons, Stratosphere needed something new.

Their biggest push was an Arrow-designed coaster-type ride on the face of the tower. Twelve-seat cars would be lifted to a height of 740 feet (225 meters) from which they would drop down at 122 mph (195 km/h), cross Las Vegas Boulevard and rise up another tower 416 feet (126 meters). Plans for that ride ran up against neighborhood opposition and was shot down by the city government (THE LOOP December 14, 2001). In February 2002 the Stratosphere submitted a toned-down design: the same “giant fishhook” concept but just 510 feet high (155 meters) at the start and 325 feet (99 meters) at the stop with a top speed of 93 mph (150 km/h). The city still rejected the plan, and Stratosphere officials have vowed to take the case all the way to the U.S. Supreme Court.

Meanwhile, the Sky Skater concept was already in the works. “We’ve been talking about it for two or three years,” said Bobby Ray Harris, Stratosphere’s senior vice president of operations. Even if the giant fishhook comes to fruition—and it would inevitably be measured in experience value to Top Thrill Dragster which opened this month at Cedar Point in Sandusky, Ohio (THE LOOP, May 9, 2003)—it might give the tower another attraction, but not the attention-grabbing, over-the-edge, singularly extreme experience the roof top Sky Skater promises. Television broadcasts are likely to gravitate toward the Skater from the time it is airlifted into place to well after the first ultra-hardy riders venture aboard.

The as-yet unnamed stratoskater moved smoothly through the planning and zoning approval process, in large part because it fit in aesthetically with the tower. “The only issue they really brought up was the noise,” Harris said. “Not the noise of the ride but the screaming. You get so much of that from the Big Shot.” Anybody who sees Interactive Ride’s computer video presentation of the ride knows theirs will generate a lot of screaming. “The video is like, wow!” Harris said, but, still, “I kept pushing these guys to figure out how to go further and further off the tower.”

Testimonial tigers
One of the special pieces of the Bronx Zoo’s new Tiger Mountain exhibit (see New Arrival in this issue) is a film featuring clips and close-ups of tigers and testimonials on the importance of tigers from such luminaries as actors Lorraine Bracco, Glenn Close and Jerry Orbach, New York Mayor Michael Bloomberg, former U.S. President Bill Clinton, and various Bronx Zoo staff and guests.

The tigers featured in the film, however, do not belong to the Bronx. That footage was shot in Caribbean Gardens: The Zoo in Naples, Florida, using one of that zoo’s trained Bengal tigers.

Because the Bronx Zoo needed close-ups with a seamless background, the filmmakers could not use typical tigers found in the wild or in zoos. “The standard tiger you’d find in a zoo would think the (background) is a nice behavioral enrichment toy,” said Tim Tetzlaff, director of education for Caribbean Gardens: The Zoo in Naples. “They needed a cat that could be in front of a seamless background without turning it into a shredded background.” However, choosing a Hollywood-type trained tiger brings risks of another sort. “You wouldn’t want to open this big Tiger Mountain exhibit and then find out the video was shot under circumstances you wouldn’t be proud of,” Tetzlaff said.

Caribbean Gardens is an American Zoo and Aquarium Association-accredited zoo, and its tigers are trained for educational demonstrations at the zoo. Here was a manageable tiger in a reputable institution. The zoo erected a seamless background in its Safari Canyon and Vice President David Tetzlaff walked the tigers through the canyon every day for several weeks before the shoot to get them used to the background. Archipelago Films arrived March 20 for a night time shooting.

This is not the first time Caribbean Gardens’ animals have appeared in other entity’s films. “People who know us and know how we work with our animals, if they have a need we’ll do our best to accommodate that,” Tim Tetzlaff said. “We’re not a Hollywood alternative, it’s not a business we’re seeking. But if they need help and it’s a message we can get behind, we’ll help out.”

New Arrivals

It’s a dark ride!
Six Flags Belgium in Wavre, Belgium, announces the arrival of the Challenge of Tutankhamon, May 22, 2003. Measurements: 1,597 square meters (17,185 square feet), 16 scenes, 54 animatronic figures, 130 interactive targets, 13 six-passenger cars. Delivered by Best Constructors, ETF Ride Systems, Bruce Robinson and Sally Corporation.


Sometimes the most biased testimony and the most jaded observers provide the best reaction. Here were Donna Gentry and Ray Dominey, the project manager and technical director for the Challenge of Tutankhamon, the Sally Corporation talent who have been designing the themed, interactive dark ride for four years and building it for nine months. Standing outside Tutankhamon Thursday evening after taking their first joy ride along with national celebrities, local dignitaries, Six Flags officials and several hundred other invited guests at a red carpet gala, Gentry and Dominey simply glowed. Successful delivery? Successful ride? Simply glad the ride was open? “It was fun. We had fun riding this ride,” Gentry said; she almost sounded surprised. “Every time you’re with a different group of people, it’s a different experience” she said of her two circuits through the cursed passageways of Tut’s tomb seeking the pharaoh’s treasures.

“Sally put so much attention into detail I’m still discovering things, and I’ve been watching it from the ground up,” said Six Flags Belgium General Manager Viviane Paturel. And of her first joy ride Thursday night she said, “I was surprised how much you get into the game. It’s a great, great ride.” She scored 12,500 points, well below her high of 32,500.

Tutankhamon,
meanwhile, scored well with the opening night crowd. Paturel received a steady stream of congratulations, some guests lauding her new ride as comparable to the best Disney has to offer. “People were telling me how faithful the wall paintings are to Egyptian culture, and the game is catching for you,” she said. Many people rode twice. “You really want to go back, one to improve your score but also to look at the decor,” she said.

The ride opened with a ceremony that blended two hitherto distinct cultures: ancient Egypt and Loony Tunes. Bugs Bunny, Tweety Bird, Daffy Duck, Sylvester, the Tazmanian Devil and Foghorn Leghorn, all dressed as Egyptian characters, joined a bead-bedangled belly dancer in a choreographed line dance. Then came the crush as guests and paparazzi stormed through the front doors to the loading platform. Afterward, the chattering VIPs strolled back up the red carpet to a high energy party and acrobatic show at one of the park’s theaters, which became a disco for the festive crowd.

During her dedication remarks Paturel commended Sally Corporation, and at the post ride party guests cheered when they spotted the Sally contingent. Successful delivery? Successful ride? Glad to see it open? It was just fun.


It’s a water funnel!
Holiday World and Splashin’ Safari in Santa Claus, Indiana, announces the arrival of Zinga, May 17, 2003. Measurements: 78 feet tall (24 meters), 396 feet long (120 meters), 9-foot (3-meter) diameter of tunnel, 60-foot (18-meter) diameter of funnel, 40-second ride time, four-passenger cloverleaf tubes. Delivered by ProSlide Technologies and Sevylor U.S.A.


Will Koch knew last autumn he wanted to put a new, high-capacity ride in his Splashin’ Safari waterpark, but he hadn’t decided which ride. Then, ProSlide President Richard Hunter approached Koch with an offer. “We’ve got this crazy ride, would you guys consider looking at it?” Koch recalled Hunter asking. What Hunter showed the Holiday World staff was a giant funnel sitting on its side. Holiday World & Splashin’ Safari married the newfangled funnel, which ProSlide is calling the Tornado, to the company’s 108 dark slide and, Zinga! there it was.

“It’s impressive,” Koch said. “Just the sheer size is impressive.” But would it ride right? Splashin’ Safari’s is the first-ever installation of the Tornado, and that had pros and cons for Koch, whose park has never before installed a prototype. “It’s good to be first; that’s something to hang your hat on,” he said. “But, you always worry that it won’t perform as advertised. We worried about that right up until people rode it.” The slide performed exactly as expected, Koch said, and now he has high expectations that Zinga will draw another season of record crowds.

“It’s been well received so far, and it looks great,” he said. “It looks good on TV newscasts, which is good because we haven’t gotten our commercial shot because the weather has been so crummy.” On opening day Saturday the skies were overcast but at least the temperatures were in the 80s (27 Celsius). The park did not stage any special event for Zinga's opening except to host several radio remotes from the park. The media had been invited for a preview look the previous Wednesday, and TV images from that gathering provided all the oomph Zinga needed.

Don’t mistake the lack of ceremony for lack of respect for the ride, though. “It’s a little scary (installing a prototype),” Koch said, “but, boy! I love being able to say, ‘We’re the only one in the world.’ Boy! that’s fun. That does my heart good.”

It’s a tiger exhibit!
The Bronx Zoo in New York City, New York, announces the arrival of Tiger Mountain, May 15, 2003. Measurements: 3 acres (1.2 hectares), two exhibit areas, 10,000 gallon (38,000-liter) forest stream with fish, 4,000-square-foot (372 square meters) night quarters with maternity area, three holding pens, six Siberian tigers (capacity for eight), two interactive display areas, 600 feet (182 meters) of public pathway. Delivered by Archipelago, Cetra/Ruddy Incorporated, Magian Design and the Wildlife Conservation Society.

John Gwynne, chief creative officer and vice president for design with the Wildlife Conservation Society, parent company of the Bronx Zoo, reckons a whole generation of New York school children have never seen tigers in person. The zoo had Siberian tigers, but they lived in the Wild Asia exhibit viewable only from a monorail that operated from May to November. “We realized all the school children who come in the winter time when the monorail was closed never got to see the tigers,” Gwynne said.

Now they can see the tigers, in a big way. Big because now the Siberians can be viewed up close through glass. “The tiger is an inch away from the glass looking at you. It’s a wonderful thing,” Gwynne said. The two sisters from the Omaha Henry Doorly Zoo, in particular, are curious cats and like to eye visitors at close range. “The Bronx-born cats are used to people on a train going by,” Gwynne said. “It will take them a little while to warm up.” Two Indochinese tigers have moved into the vacated Wild Asia exhibit.

School children with faces painted to look like tigers presided over the official opening of the $8.5 million exhibit. Its landscape replicates the northern spruce and oak forest of the Siberians’ habitat, which conveniently resembles that of New York state. Visitors enter two rustic, tarp-covered pavilions built of recycled wood to view the tigers. The stream flows into a four-foot (one-meter) pool right up against the glass, a pool housing minnows and carp. “We’ll see what the tigers do with (the fish),” Gwynne said. “I feel it will be a lucky day when the tigers catch up with them.” The tigers already are experimenting with the pool despite chilly weather, lounging in the shallow area and playing with the waterfalls.

Speaking of play, the Bronx Zoo has launched a new program with Tiger Mountain allowing guests to watch the keepers engage the cats in enrichment programs. One panel of the pavilion pulls down like a Murphy bed to become a stage and reveals a stainless steel mesh through which the keepers can give the tigers treats. The sessions are scheduled every two hours, and in any given session the tigers may play with big balls and tires, react to perfumes, look for hidden treats, or engage in a tug-of-war with the audience or a 300-pound garage door spring hooked to a ball. “Every day is different,” Gwynne said. “Since they’re cats they will do one thing one day and another day want to do another thing. They aren’t trained, so they can do what they want.” If the tigers don’t want to do a behavior the keeper wants to show the audience, the keeper can refer to a video monitor above the stage and, by clicking a remote, immediately select footage of the tigers engaging in that particular behavior a previous day.

Upon exiting the tiger viewing pavilions, guests walk through what Gwynne calls a “conservation garden maze” of birch, spruce and holly which leads to a choice of interactive displays. To one side is the researcher’s tent with film clips (see additional story in this issue of THE LOOP) and a camera trap that photographs the guests walking past and comparing the image to those captured of tigers, poachers and other animals in the wild. To the other side is the “axles of evil,” a replication of a poacher’s truck with boxes containing bones, pelts and body parts, touch-screen monitors with lessons about tigers’ endangerment and an interactive strategies game.

At the exit, guests can contribute pocket change for tiger conservation. Coins deposited in a vortex cause a low, rumbling roar; bills place in the box results in a loud roar. “We’ve already had to increase the size of the dollar bill box,” Gwynne said.

It’s a walk-through!
Ramoji Film City in Hyderabad, India, announces the arrival of Borasura, The Magical Workshop, May 9, 2003. Measurements: 7,400 square feet (687 square meters), 22 themed scenes. Delivered by Alcorn-McBride, Canara Lighting Industries, Diamond Amusements, JBL India and JI Company, and consultants Gregory Arndt, Darrias Baker, Richard Crane, Adrea Gibbs, Jim Levesque, Jeannie Lomma, Bill Sly and David Woody,


The transition of the world’s most prolific film studio into a themed leisure destination took an earnest step forward with the opening of Southeast Asia’s first interactive themed walk through attraction. Call it a test-screening for the full-fledged theme park’s premiere a year from now.

“In India there are no theme parks; only some amusement parks with simple rides,” said Jim Levesque, vice president of planning ad development for Ramoji Film City. “We didn’t know what to expect from guests who have never experienced this type of attraction.” By his own admission, the attraction uses “low-tech effects” as it tells the story of a sorcerer named Borasura who stole jewels from a goddess. Guests are invited to find the jewels, but they must walk through Borasura’s Magical Workshop to find them. He’s puts obstacles in their way: things like a lava pit, library bookshelves that close in on the passageway, a UV blacklight maze, smoke and noise rising through a floor grate and video images projected onto a two-story waterfall.

Whatever level of tech Borasura may be, it touched its audience. The response, Levesque said, “came out much better than our expectations.” A guest book at the exit has generated at least 150 comments a day, he said. “Some said it was the eighth wonder of the world; amusing comments from people who had never seen this kind of attraction.”

There’s more to come. Ramoji Film City is the largest movie production facility in the world, producing more than 250 films a year (in a country that rolls out an average of 800 films annually) and housing 11 television stations reaching 80 percent of the Indian population. Bowing to public demand, the studio began a backlot bus tour three years ago and has since added a western stunt show and motion base simulator, along with street shows, retail outlets and restaurants. Last year the studio’s attractions drew 800,000 guests.

Based on that success, the studio is developing Ramoji Movie Magic Park, a 32-acre (13 hectares) theme park with seven zones: Hollywood, Hong Kong, Wild West, Polynesian, European, Fairytale Land and Fundustan. Attractions will include a dark ride and special effects theater. Also in the master plan are a waterpark and nighttime entertainment district. The whole development carries a 1.4 billion Rupees (US$30 million) price tag. Ramoji Film City brought in top industry talent to design and develop the attractions headed by Levesque who spent time at both Universal Studios and the Walt Disney Company.

The bulk of the theme park is set to open in June 2004. The waterpark was supposed to open this spring, but a drought in the region made the project too politically sensitive and is now on hold until late 2004 at the earliest, Levesque said.

For now, Borasura seems to be performing its magic. Upon the ribbon cutting by Ramoji Rao, chairman of the Ramoji Group, members of the media spent two hours experiencing the new attraction, then about 2,500 general public guests queued up. Since that May 9 opening, Ramoji Film City has hosted about 4,000 guests a day, 25 percent more than the typical tally this time of year, Levesque said. “India has 400 million middle class people who want leisure activity and can’t really leave the country, and they’re looking for something to do.”

It’s an aviary!
Miami Metrozoo announces the arrival of the American Bankers Family Aviary, Wings of Asia, May 2, 2003. Measurements: 2.6 acres (1 hectare), 54,000-square-foot (5,017 square meters) aviary eventually holding up to 400 birds representing 80 species, two exhibit halls, five waterfalls, a 55,000-gallon (209,000-liter) aquarium and marsh, and one mock fossil excavation pit containing a 40-foot-long (12-meter) dinosaur skeleton.


Guests to Miami Metrozoo have long, fond memories of the old aviary that was flattened when Hurricane Andrew roared through the region in 1992. Those longtime guests are putting those memories to rest. “People are saying ‘I loved the old aviary so much, but I like this better,’” Sherrie Avery, director of public relations for the Zoological Society of Florida, said of reaction to the zoo’s newest exhibit.

Understandable. This new aviary is the largest free-flight open-air Asian aviary in the Western Hemisphere. Shotcrete-formed mudbanks simulate a wetlands environment, and faux fossils litter the pathways. One of the adjoining buildings is themed as an Asian temple exhibiting the aviary’s primary educational theme, that birds are living dinosaurs. The exhibit includes fossils, story boards and a 13-minute film starring the exhibit’s three consultants on the topic: Mark Norell, chief of paleontology at the American Museum of Natural History in New York, ornithologist Philip Stoddard and paleontologist Laurel Collins, both of Florida International University. In an observation room guests can watch diving ducks swim atop the pond or submerge all the way to the bottom.

The theme of the celebration surrounding the aviary’s opening focused on its Asian orientation. Every weekend in May the zoo is celebrating Asian Pacific Cultural Heritage Month. Entertainment on opening weekend and recurring in subsequent weekends included the Fu Shu Diko Drummers from Japan, Splendid China’s acrobats, Chinese Dragon dancers, Hindu dancers from India and dancers from Polynesia, Thailand and the Middle East. Crafts include origami making, paper cutting, kite building, rice decorating and oriental mask face painting. The zoo also was hosting martial arts displays, chopstick contests and professional kite flying.

Both dinosaurs and Asia shared the stage for the aviary’s official opening ceremony May 2. Norell was on hand along with iconic purple dinosaur Barney. Chinese dragon dancers led about 700 city officials and zoo donors into the aviary and, pointedly, out of a rainstorm. “It poured rain,” Avery said, “until it was time to go into the aviary, and the sun came out and it was beautiful. I think that was indicative of something, a good omen.”

In the nursery
Other recent New Arrivals.

It’s a 4-D film!
Other Busch Entertainment properties may have opened R.L. Stine’s Haunted Lighthouse first, but only SeaWorld San Diego in California got to do so with a celebrity premiere May 17, 2003. “We’re the closest to Hollywood,” said Susie Campbell, so the 22-minute film’s official debut at that park attracted the film’s entire cast: Christopher Lloyd, Lea Thompson, Daveigh Chase, Bobby Edner, Sara Paxton and Matt Weinberg. Also along for the party were Patricia Heaton, Catherine O’Hara, Valerie Bertinelli and Jack Hanna, as well as author R.L. Stine. And party they did. From 5 p.m. to 8:30 p.m. (17,00 to 20,30) the celebs, many of whom brought their children, toasted the movie’s debut in the park’s Mission Bay Theater. Then the group moved over to Shamu Stadium for the killer whale show. “Got to see the big guy,” Campbell said, “otherwise he would be hurt.” We all know Hollywood doesn’t like hurting anybody’s feelings.

It’s a simulator!
The rain fell, but, still, the public “came out in droves,” said Bill LeMarche, media relations officer for the Oregon Zoo in Portland, Oregon. What turned the people out was Deep Sea: The Ride, an 18-seat simulator with a five-minute film delivered by SimEx Iwerks. “We had a better response for the Deep Sea ride than we have when one of our exhibits opens,” LeMarche said. Prompted by all four local television newscasts—who broadcast live six times per hour for four hours the day before the scheduled media day May 15—a cover story on the simulator in the local paper’s Living section, and a striking depiction of a giant squid on a banner over the simulator itself, Deep Sea drew sellout crowds even before the ride’s official grand opening May 16, 2003. Totaling the three partial operation days before the grand opening and the three days after, the simulator tallied 3,057, a rate of about 97 percent capacity.

It’s a sports zone!
If you are going to open a sports-themed interactive play zone in your kid-targeted theme park, you need to invite some sports-minded kids to participate in your grand opening. So there were San Diego Chargers quarterback Drew Brees and other members of the National Football League team, the San Diego Spirit women’s soccer team and the San Diego Gulls minor league hockey team at Legoland California in Carlsbad, May 15, 2003, to help celebrate the opening of LEGO Sports Center. The pro athletes participated in pro-am teams with children from the Greater San Diego Inner City Games to compete in the 16,000-square-foot/4,848 square-meter center’s four activities: a soccer-kicking module, a football-throwing module and two basketball modules. Each team was named after an attraction in the park, and Brees led the champions, the Dragon Roller Coasters.

It’s a junior coaster and ice show!
The Vekoma junior inverted roller coaster, Swamp Thing, at Wild Adventures Theme Park in Valdosta, Georgia, opened May 10, 2003, with an official ribbon-cutting ceremony and first rides by local dignitaries and radio contest winners. However, the coaster is not fully finished. “Now that the ride is up we can dig that gator pit and get those gators in it,” said Sara Sumner, the park’s public relations manager. She’s serious: at one point Swamp Thing (49 feet/15 meters high, 1,122 feet/340 feet long, 26 mph/42/km/h, one 20-passenger train) drops down close to the ground, and that’s where the alligators will go. “Your feet are dangling pretty close,” Sumner said. The park debuted Wild Adventures on Ice May 17, 2003, delivered by Rosstyn Productions featuring eight skaters in a refurbished theater seating 300 patrons. Sumner didn’t get the opportunity to see the show during its opening weekend, but it nevertheless made a strong initial impression on her. “I came in this morning,” she said Monday, “and I already had six e-mail compliments on the ice show.”

It’s a tower drop!
The management at Seabreeze Park in Rochester, New York, came up with 101 potential names for its new 36-foot (11-meter) spring ride by Moser and finally settled on The Spring. Certainly the name has nothing to do with the weather. Erected in an ice storm, park President Rob Norris said, The Spring opened May 10, 2003, amid damp, 50 degree Fahrenheit (10 Celsius) temperatures. But the ride itself has been hot. “People are getting off and getting back on,” Norris said. “We were marketing it as a young families ride, but we’re getting pre-teens and teens riding it.” Considering the crowds gravitating to The Spring in the cold spring weather, Norris said the park may have to expand the queue area when the summer comes.

It’s a skater and theater!
As part of the 20th anniversary celebration of Knott’s Camp Snoopy, Knott’s Berry Farm in Buena Park, California, opened a new Camp Snoopy Theater (200 seats) on April 12, 2003. The theater debuted with the “Charlie Brown Hoe-down,” the popular Peanuts characters singing and dancing about life on a farm. Other shows will join the repertoire later in the summer. The theater took the place of the former petting zoo, and where a previous, smaller theater stood now see-saws the GR8 SK8 (40 feet/12 meters long, 15 mph/24 km/h, delivered by Interactive Rides). The family ride opened April 24, 2003, and has drawn both parents and children, said Susan Tierney, Knott’s Berry Farm’s public relations manager. “Kids come off it laughing, and I hear the screams from kids on it,” she said.

It’s a coaster, wheel & flat ride!
Thorpe Park in Chertsey, England, took the premise of the popular Bolliger & Mabillard inverted coaster Nemesis at its sister park Alton Towers in Stoke-on-Trent, England, and opened its own version in a decidedly hotter environment. Nemesis Inferno (90 feet/27.5 meters high, 2461 feet/750 meters long, 77 km/h/48 mph, four inversions, delivered by B&M) opened to annual pass holders the evening of April 4, 2003, along with the Eclipse Ferris wheel (85 feet/25 meters high, 108 passengers) and the Quantum flying carpet (52 feet/16 meters wide, 24 feet/7.5 meters high, 20 rpm, 40 passengers), both by Fabbri Amusement Manufacturing.

Eric's Turn

Nick and Tut
I never would have thought the official signing over of a ride could be so much fun. Sign some documents, exchange pleasantries, shake hands, call if you need us. Turning the event into a ceremony? OK, give it all the formality of a treaty signing, with as much of the humor, say a few token words of appreciation, shake hands and call if you need us.

For last night’s signing over of The Challenge of Tutankhamon from supplier Sally Corporation to Six Flags Belgium (see New Arrival above), something special happened. Teamwork happened.

On hand for the official gala opening were leaders of the subcontractors Sally used for its ride: Ruud J.J. Koppens of ETF Ride Systems, Grenville Redmond of Best Constructors, Kees Bakker of DNV, the certification company. They and a few Six Flags Belgium officials gathered around as Sally’s Donna Gentry and Ray Dominey signed over the ride to the park’s General Manager Viviane Paturel (pictured above).

There was all the formality of a treaty signing and a few words of appreciation, then hugs, laughter, jokes, more laughter, ribbing and all manner of carryings on. “I have a new baby!” shouted Paturel, and then she called Adriaan Klok, maintenance and construction manager for Six Flags’ European Division, to stand at her side while holding the ownership certificate for photographers. After all, she pointed out to Klok, “It’s your baby, too.”

“I’ve rarely seen such a close cooperation,” Paturel said. “This project really carried its name very well. It’s a challenge. It has been a challenge throughout construction. But with efforts and the positive thinking of everybody we’ve overcome every challenge that we had to go through. And tonight I’ve really seen the result of a great cooperation of a lot of quality people working together. It’s a really warm feeling.”

DNV’s Bakker, in fact, told Paturel he rarely had such easy delivering of a certificate. “It’s been a lot of nice people working together,” she said.


THE LOOP is written and produced by Eric Minton, Minton Enterprises, LLC. To see more examples of Eric Minton's work and Minton Enterprises services, visit www.ericminton.com.

©2003, Minton Enterprises LLC
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